Privacy and Policy

Last updated: 21st July 2025

This Privacy Policy describes how Exsell (“we,” “us,” “our”) collects, uses, protects, and shares information when you visit or use the Exsell platform and website within India. By accessing or using Exsell, you agree to the terms outlined below.

1. Scope and Applicability

  • This Privacy Policy applies solely to users, businesses, and visitors within India.

  • By using Exsell, you consent to the processing of your information as described in this policy.

2. Types of Information Collected

We may collect and process the following types of information:

  • Registration Data: Name, business information, contact details, and user credentials when you register or update your profile.

  • Business and Export Data: Information about your company, export activity, and product focus, as provided by you for service personalization.

  • Usage Data: Details about how you interact with our platform, including access times, pages viewed, and referring URLs.

  • Device and Technical Data: IP address, browser type, operating system, and device information for analytics and security.

  • Cookies and Tracking: Cookies and similar technologies are used to enhance your site experience, remember preferences, and monitor activity for security and analytics.

3. How We Use Your Information

We process your information for purposes including:

  • Creating and maintaining your account

  • Providing, improving, and personalizing services

  • Communicating with you about service updates, features, and support

  • Compiling aggregate analytics and usage statistics for product development

  • Maintaining the security and integrity of the platform

  • Complying with applicable laws and regulations

4. Legal Basis for Processing

We process your data based on:

  • Your consent

  • The necessity of processing for delivering our service

  • Our legitimate interests in protecting users, improving our platform, and ensuring data security

  • Compliance with Indian legal and regulatory obligations

5. Information Sharing and Disclosure

  • No Sale of Personal Data: We do not sell, rent, or trade your personal data to third parties.

  • Trusted Service Providers: We may share information with service providers or partners working with us to support platform operations, subject to confidentiality and data protection agreements.

  • Legal Compliance: We may disclose information to authorities or regulators if required by Indian law or to protect Exsell’s rights and users’ safety.

  • Business Transactions: In case of a business restructuring, merger, or acquisition, we may transfer user data as part of that transaction, following all applicable laws and with prior notice to users.

6. Data Storage and Security

  • We implement reasonable physical, technical, and administrative safeguards to protect your data against loss, unauthorized access, or misuse.

  • Data is stored on secure servers located within India and managed with strict access controls.

7. Data Retention

  • We retain your information as long as your account is active or as needed for the purposes described above.

  • Information may be retained for a longer period where required for legal, regulatory, or audit purposes.

8. User Rights and Choices

You have the right to:

  • Access, correct, or update your personal information via your account dashboard or by contacting us.

  • Request deletion of your data, subject to legal retention obligations.

  • Opt out of marketing communications at any time.

  • Refuse or manage cookies via your browser settings, understanding this may impact some features.

9. Cookies and Tracking Technologies

  • Exsell uses cookies and analytics tools to remember you, customize your experience, monitor site usage, and help secure your session.

  • You can customize cookie preferences in your browser. Some platform features may not function properly without cookies.

10. Children’s Privacy

  • Exsell is a business platform intended only for users above 18 years of age. We do not knowingly collect data from minors. If you believe a minor has provided us personal data, please contact us to have it removed.

11. Policy Updates

  • This Privacy Policy may be updated periodically to reflect changes in laws, our practices, or features. Any material changes will be communicated via the platform or direct notification.

  • Continued use after updates means acceptance of the revised policy.

12. Contact Us

For questions, requests, or concerns regarding this Privacy Policy or your personal data, please reach out to us using the contact form on our website.

By using Exsell, you acknowledge you have read and understood this Privacy Policy and consent to the collection and use of your information as described herein.